But Newspaper Circ Numbers
Submitted by Anonymous Source (not verified) on Tue, 04/29/2008 - 9:35am.

Don't take into account the number of hits a newspaper's web site gets.

For all that's wrong with it -- a long list -- OregonLive gets literally millions of unique user hits a month. And it generates ad revenue.

So, yeah, print isn't moving as much. But the newspaper brands are still viable. They're just being delivered differently. It may be, in fact, that a paper like the O has more actual readers/users now that it's on the web than not: Blazer fans who've moved away, expat Oregonians, etc. I know I read my hometown paper online after going without it for decades.

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