Submitted by Anonymous Source (not verified) on Fri, 09/29/2006 - 8:01am.

In todays media world, a lot of people consume media to reaffirm, not inform. Anyone doing real solid objective reporting today will get slapped with ignorance bias labels that will hurt their overall audience.

There is a lot of bad news and nobody wants it.

Better to keep coverage light, jump on the occasional big story and add lots of politically neutral material of interest. Bland appeals to everyone.

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