KOIN's Slide
Submitted by pdxtvwatcher on Fri, 01/26/2007 - 11:09pm.

Those in the market for several years have witnessed two distinct KOIN slides since 2000.

The first was in 2000/2001. That's when Shirley Hancock & Jim Little were let go, Mike Donahue was demoted, and several other station staffers were canned. KOIN lossed its #1 position at 5pm and 6pm after that.

The second, of course, is the slide we're all aware of... 2005/2006.

The most recent ratings slide can be blamed on the SJL/Montecito ownership. And the 2000/2001 slide? Guess what -- that's when Lee sold the station to Emmis... another ownership change.

Of course, new ownership doesn't always mean that ratings take a tumble. Look at what has happened to KPTV since Meredith took over in 2002...

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