I was under the impression
Submitted by Anonymous Source (not verified) on Fri, 02/09/2007 - 8:35pm.

I was under the impression that it is atypical for a public radio station to be a market's highest-rated, but I may be wrong. I do know that OPB is ridiculously hugely rated for an NPR station. I believe in that respect it is in competition with Minnesota Public Radio, home of Prarie Home Companion.

As for the NPR requirement, I believe it is simply that the money NPR charges is based on the number of listeners a station has, not that NPR requires x percent of all donations to be from listeners, but I could be wrong there, too.

And as far as being responsive to businesses rather than individuals, I would say that, a) OPB already has to be responsive to its business underwriters, b) I think OPB's business underwriters -- Annie Blooms Books, Peet's Coffee & Tea, Ater Janik Liebman Wynne Tremaine and Howe LLP -- do not pose a significant threat to the mission of OPB, and c) OPB will always need high listenership if it wants good underwriting money, ensuring that OPB will always have to be responsive to its listeners.

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