Today's memo from Trib executive editor Dwight Jaynes:
Everyone,
Today we're announcing an exciting new partnership that promises to benefit our company of newspapers in many ways. We're now aligned with Fox 12 (KPTV), which is going to give the Portland Tribune and many of its reporters a great deal of additional exposure in the marketplace, as well as provide even more muscle in reporting and investigating the news. I couldn't be more excited, considering the outstanding ratings Fox 12 draws for both its newscasts and its prized morning show, Good Day Oregon -- and the caliber of its reporters. It is a group that works extremely hard and takes its responsibility to the community seriously. We will soon have the opportunity to use Fox 12's video on our web site, as well as share stories and special projects on their air and our paper. There is even active discussion of the station getting a camera in our newsroom soon. Most of all, though, we'll share a passion for seeking out and reporting news. Here is the note Patrick McCreery, the Fox 12 news director, sent to his staff today:
I am very happy to announce the formation of a new news partnership with the Portland Tribune and their 17 suburban publications. This is a significant opportunity for Fox 12 viewers. We have not had the chance to share content with a local newspaper which I believe will broaden and strengthen our coverage. This will be a mutually beneficial partnership as we share content, ideas, resources and branding. Our newsrooms will communicate daily working on both quick turn stories as well as longer form investigations. I believe a Fox 12/Portland Tribune partnership makes sense because we have both proven that you don‚t have to be the biggest to be the best!
Patrick McCreery
News Director
KPTV Fox 12We're already Portland's best and most trusted source of local news. This partnership ensures our stories will soon get even more exposure, which they richly deserve. The result will be that the Portland Tribune and the CNI papers will continue to grow in quality and stature.
I'm curious about what the "best and most trusted source," uh, source is. I wonder what the metric is. I'm not questioning it per se, I'm just curious.
As for the partnership, I've seen some inklings of it already on 12 so this doesn't take me completely by surprise.









I just hope that it doesn't turn out like KGW and The Oregonian. Where KGW talks about some story and then says that someone should read more about in the Oregonian.