Must Be May--Sweeps Begins

Submitted by Tv_Viewer on Fri, 05/04/2007 - 11:08pm.

It must be May since KATU is featuring this on the front page of the website.

http://www.katu.com/news/7345891.html

[I am semi-hijacking this post for a thread on sweeps. Have at it, kids.--L]

( topics: )
Submitted by Anonymous Source (not verified) on Sat, 05/05/2007 - 9:53am.

A new journalistic low has been set for Portland media. Steve and Natali's dancing with the stars tie-in is the most ridiculous thing I've ever seen. The term 'media whores' has a new definition. It's also sad to see KATU sink into a proliferation of unimportant scare stories for May sweeps. Do they really think anyone will watch that crap. Perhaps the station's new news motto should be Crap, Crime and Slime all the time.

I can't wait until Steve and Natali do a sweeps piece on water skiing. You know just like that squirrel.

Submitted by Anonymous Source (not verified) on Sat, 05/05/2007 - 11:19am.

Seeing Wayne Garcia and Shauna Parsons sing karoake to tie in with American Idol was exactly the same. Pathetic, and exactly the same non-news bologna.

Submitted by bigboy on Sat, 05/05/2007 - 7:22pm.

Cheesy? Yes, but it was for charity and it looked like they were having fun with it.

Better than having robots anchor the news.

Submitted by Anonymous Source (not verified) on Sat, 05/05/2007 - 12:38pm.

Were ASKED to do that for CHARITY. They didn't come up with it themselves. They danced to help raise money for MAD HOT BALLROOM for kids. GET OVER YOURSELF. They did great... why not do a story on it?

Submitted by Tv_Viewer on Sat, 05/05/2007 - 12:49pm.

The only thing I watch on tv news is Mark Nelsen or Rod Hill doing the weather. I can find out the rest by reading/watching online.

Submitted by rocky on Sat, 05/05/2007 - 3:03pm.

More Crime features, With luck we may get sex.Yahooo!

Submitted by Freelancer on Sat, 05/05/2007 - 4:06pm.

So this week I didn't watch a single minute of local (KATU, KGW, KOIN, FOX), or even national (CNN, Fox and MSNBC) news.

I got all my news from the Internet and the O.

What a nice week it was, although I did wonder what the talking heads were yelling about in the Paris Hilton goes to jail story.

I may never go back.

Submitted by Anonymous Source (not verified) on Sat, 05/05/2007 - 8:39pm.

I think I have figured it out! You people are jealous because you can’t dance as well as Steve and Natali! So, you take your insecurities and anger out on the fact that story appeared. I’m a long time viewer of KATU, and you people honestly always target this station with your negative comments. Both Natali and Steve are trying to help by doing something good for the community. Maybe instead of complaining, you people should go and donate your time to charity.

Submitted by Anonymous Source (not verified) on Sat, 05/05/2007 - 10:40pm.

If they really cared about doing something charitable, it wouldn't be on TV. True kindness doesn't require a TV camera and a 2:30 package on the 5PM news.

Submitted by Anonymous Source (not verified) on Sun, 05/06/2007 - 1:44pm.

Do I hear an "Amen"?

SCJ

Submitted by Anonymous Source (not verified) on Sun, 05/06/2007 - 6:14pm.

Those of you not on camera can reach maybe a dozen or two people while being charitable.
Those on camera can reach thousands.
Some of the kindest and most caring people I have ever met are or have been on camera and have used that venue to raise money or food or clothes or toys or whatever for others.

Get a life TV hater.

Submitted by Anonymous Source (not verified) on Sun, 05/06/2007 - 7:05pm.

When you air your charitable event during sweeps and it happens to tie in with your prime time programming.. it's suspect. I don't care how many people you reach or how noble your intentions. I do my charity work in private.. and yes, I'm on the air for a living. I may reach fewer people but the donation of my time is genuine.

Submitted by Anonymous Source (not verified) on Sun, 05/06/2007 - 9:10pm.

Anonymous Source wrote:
When you air your charitable event during sweeps and it happens to tie in with your prime time programming.. it's suspect. I don't care how many people you reach or how noble your intentions. I do my charity work in private.. and yes, I'm on the air for a living. I may reach fewer people but the donation of my time is genuine.

Most of the good ones do...

Thanks !

SCJ

Submitted by Anonymous Source (not verified) on Sun, 05/06/2007 - 8:10pm.

and squeezing an extra point or two during sweeps is just the cherry on the cake...

SCJ

Submitted by Anonymous Source (not verified) on Sun, 05/06/2007 - 9:04pm.

Anonymous Source wrote:
Those of you not on camera can reach maybe a dozen or two people while being charitable.
Those on camera can reach thousands.
Some of the kindest and most caring people I have ever met are or have been on camera and have used that venue to raise money or food or clothes or toys or whatever for others.

Get a life TV hater.

Listen, slick, You are absolutly right, there are a number of folks on the talent end of things that do a lot of charitable work. I've had the pleasure to be involved in a number of those kinds of projects. Not long ago I produced a piece that aired on the CBC and Global networks in Canada and in fact a well known Portland voice talent did the VO. This person stepped up to the plate, no questions asked, no expectations that it was going to be good for thier station or thier perceived image in the public eye... they just did it. Did I mention it was an uncredited performance?

The piece was written up in the NY Times, I was happy to be interviewed to support the organization involved and I'm just a fuckin' production guy, one of the faceless just trying to do the right thing for some folks that need help with the skills I have. It's fair to say it had as much impact and touched as many if not more viewers than some anchor dance self-stroking package K2 aired. Guess what? Like the aforementioned talent, no credits or anticipation of acknowledgement was asked for, or frankly wanted.

If you want to tell how altruistic these folks are, maybe they can get on volunteermatch.org like I did, enlist some of thier f'in production folks, marketing types, webmasters, sister stations and free up some spot time and put something out that doesn't satisfy thier contactual expectations with regard to public service. You don't see much of that, do you? Believe me, there's plenty of need out there, but if it only happens when tape is rolling for air and sweeps are active, it's little more than limousine philanthropy.

Whooo... sorry to go off folks.

SCJ

Submitted by Anonymous Source (not verified) on Mon, 05/07/2007 - 9:41am.

We target every station pretty equally, although I'm willing to bet that KPTV gets the most crap. (They deserve it I'm sure).
Anchors dancing for the cameras is not news, a charity could be news, but dancing is a stunt that squanders the goodwill of the viewers. If I wanted to watch quasi-celebs dance, I already have that option. If I want to watch the news, I'd really like there to be news on it.

Submitted by Anonymous Source (not verified) on Sun, 05/06/2007 - 9:16am.

Please get over it... it's actually sad you go out of your way to criticize one story...it's not as if katu features their anchors in these types of stories everyday

Submitted by Anonymous Source (not verified) on Sun, 05/06/2007 - 9:31am.

A little bird told me Julia RAdlick will be doing the weather nude for a few days.

Submitted by Anonymous Source (not verified) on Sun, 05/06/2007 - 4:14pm.

Matt Zaffino topless.

Submitted by Anonymous Source (not verified) on Sun, 05/06/2007 - 6:55pm.

Zaffino's in better shape.

Submitted by Anonymous Source (not verified) on Sun, 05/06/2007 - 7:54pm.

I can no longer watch KATU news. They are a second rate news organinzation. This is a result of having a general manager that is uncomfortable around news folks, and not having a vision for improving the product.

Submitted by Tv_Viewer on Sun, 05/06/2007 - 9:47pm.

Here are my thoughts are a tv viewer on sweeps: Every station has at least one "stunt" that is designed to draw viewers. It doesn't matter what the call letters of the station are: you will do a "stunt" to draw in viewers.

I know I repeated myself but if you really think about it you will realize that everyone does it. Now get off your soap box and cover some news.

Submitted by Anonymous Source (not verified) on Tue, 05/08/2007 - 3:09pm.

Tv_Viewer wrote:
Here are my thoughts are a tv viewer on sweeps: Every station has at least one "stunt" that is designed to draw viewers. It doesn't matter what the call letters of the station are: you will do a "stunt" to draw in viewers.

I know I repeated myself but if you really think about it you will realize that everyone does it. Now get off your soap box and cover some news.

Not everyone is able to stage "stunts".
As someone working in market 197, we barely have enough money to put on real news, let alone stage "stunts" for sweeps... therefore ratings are actually a true measure of viewership. We may not be competing with the big guns like PDX, but I wouldn't trade the genuine news we're able to broadcast each night for anything.

Submitted by PhotogintheRoseCity on Sun, 05/06/2007 - 10:10pm.

from the Nielson Ratings to the people meters. Then you people should have one less thing to complain about since sweeps will no longer exist only four months out of the year. Which means that stations will be doing "stunts" all the time.

Submitted by Anonymous Source (not verified) on Mon, 05/07/2007 - 1:44pm.

The problem with local news isn't doing/not doing a story on a local dancing program - but ask yourself if it would have been done if Wayne and Shauna were dancing. Answer No.
Speaking of stunts - doesn't EVERYTHING aired live on the local morning shows reak of STUNTINESS? Are we to believe that all of these local folks would readying Cinco De Mayo, cooking, practicing ballet at 6 a.m. in the morning if a local morning show producer didn't coax them into it? I'd ask if this was "staging" news, but I think the quotes should be around the "news" and not the staging of it. Any thoughts?

Submitted by Anonymous Source (not verified) on Mon, 05/07/2007 - 3:00pm.

Then yes, it is staged. It HAS to be set-up that way or your feature reporter would be standing alone half the time. But that's why he's the feature guy... It's entertainment not news. When they start staging fires and murders, then we can talk.

Submitted by Anonymous Source (not verified) on Mon, 05/07/2007 - 2:33pm.

#1 - The event Steve and Natali did was organized by the charity group and not booked by KATU around sweeps.
#2- Every news anchor at every station in town is likely busy most Saturday nights MC'ing some sort of event raising money for charity with NO COVERAGE and NO CREDIT BEING ASKED OF THEM, so because KATU choose to cover this one event LAY OFF.

Submitted by Anonymous Source (not verified) on Mon, 05/07/2007 - 3:55pm.

Speaking of sweeps, this is the first book where Drew Carney has been allowed to appear on another station?

Submitted by Anonymous Source (not verified) on Mon, 05/07/2007 - 5:03pm.

...and KGW is currently #2 in the 5 and 6. They are a full point behind at five. Granted, there's still a ways to go, but the "factor" you speak of seems inconsequential thus far.

Submitted by pdxtvwatcher on Mon, 05/07/2007 - 6:30pm.

So far this May book...

5am hour:
KPTV 2.3
KGW 1.3

6am hour:
KPTV 4.4
KGW 4.2

(KATU and KOIN are non-players in both hours.)

The 5am hour is looking to be a runaway #1 for KPTV this month. The 6am hour is still very much a fight, however.

Regardless, it seems that Drew Carney's move to KGW hasn't helped them one bit... and it hasn't significantly hurt KPTV either.

Drew is great... but my fear that he wouldn't be a good fit on KGW Sunrise seems to be coming true.

Submitted by Anonymous Source (not verified) on Mon, 05/07/2007 - 7:33pm.

I think he has helped.
Last time I looked, KGW is up year to year at 6AM.
KPTV is down or flat - depending on the rolling numbers.
KGW got killed at 6AM last May.. This year it's a horse race.
How can you be so sure Drew has had no impact?

Submitted by pdxtvwatcher on Tue, 05/08/2007 - 3:13am.

5AM - May '07 (May '06):

KPTV - 2.3 (1.9)
KGW - 1.3 (1.7)
Summary: KPTV is up, KGW is down from a year ago

6AM - May '07 (May '06):

KPTV - 4.4 (4.5)
KGW - 4.1 (4.1)
Summary: both stations are the same as a year ago

Your statement that KGW is up at 6am and KPTV down/flat is not true. The truth is that both stations are nearly the same as a year ago (at 6am). And KGW certainly did not get killed by KPTV last May either. It was neck and neck until the last week, when KPTV got a big boost from the Idol finale. And even after that, KPTV only won with a 4.5 to to KGW's 4.1.

So... you tell me. Based on the above, is Drew's move to KGW having any real impact? I say no.

Submitted by Anonymous Source (not verified) on Tue, 05/08/2007 - 4:56pm.

How much KGW had to pay for such a significant ratings booster?

Submitted by Anonymous Source (not verified) on Tue, 05/08/2007 - 6:59pm.

How little would KPTV have had to spend to keep a very popular part of their successful morning show? When you don't pay well, you tend to lose good people. When was the last time FOX12 paid somebody well enough to walk across the street? Let me think..............

Submitted by Anonymous Source (not verified) on Wed, 05/09/2007 - 6:42am.

How little?

Submitted by LynnS on Mon, 05/07/2007 - 10:30pm.

Do you have last year's for comparison?

pdxtvwatcher wrote:
Drew is great... but my fear that he wouldn't be a good fit on KGW Sunrise seems to be coming true.

I never saw where Drew could fit in at 8. It feels more as if his hire were a matter of wounding 12 more than adding something to KGW, and I'm not sure how that strategy is going to play out.

Submitted by Anonymous Source (not verified) on Mon, 05/07/2007 - 8:33pm.

just doesn't work on KGW. Not only is it awkwardly forced, but the totally wrong demographic. KPTV is young and hip. KGW is 35-50 year old married couples who think a Drew Carney is someone who will be working the ferris wheel at the Fun Festival.

Submitted by rfaaberg on Mon, 05/07/2007 - 11:43pm.

Drew doesn't fit at KGW. In contrast, the new weekend weather guy fits.

When Drew comes on, I tune out KGW - which I've never done to KGW in, umm, 27 years. I have a feeling there're lots of us out here doing the same.

And then they repeat the his d*mn segments on evening news! :-(

Oh well

Viewer Rick

Submitted by Anonymous Source (not verified) on Tue, 05/08/2007 - 8:32am.

Nobody makes an impact from day one when they sign-on at a new station.. even if they have the name recognition that Drew does. People are still finding him on KGW's morning show and judging from the ratings.. more are tuning in than tuning out. Sorry you don't like him Rick but he brings some laughter with his segments and it was much needed, IMO.

Submitted by Anonymous Source (not verified) on Wed, 05/09/2007 - 2:02pm.

made a huge impact when he first got to KOIN. The ratings have since gone into the toilet. So yes it does happen.

Submitted by Anonymous Source (not verified) on Wed, 05/09/2007 - 4:32pm.

I agree Gianola had a big impact on KOIN but not overnight, if I remember correctly. BTW, as popular as Drew is.. you can't compare him to the most well-known news anchor in the market.

Submitted by pdxtvwatcher on Wed, 05/09/2007 - 10:13pm.

Gianola made on impact on KOIN's ratings before he was even hired there. When it was announced that he was moving to KOIN in May 1998, KATU immediately pulled him from the air. His disappearance from KATU and his intention to jumped to KOIN was highly publicized in the Oregonian, so people were aware. KOIN's numbers started surging that summer even before Gianola started in August. Even more "buzz" was generated when it was highly publicized that KOIN would hold on-air "auditions" with their anchors to see who sat best with Gianola. For three months in the fall of 1998, viewers saw every possible anchor combination on KOIN's evening newscasts. Gianola anchored all of them... but always with a different KOIN anchor. By the start of the November book, KOIN had settled on a line-up... and for the first time in decades, KOIN ended up #1 at 5pm and 6pm that book.

There's your brief Portland TV history lesson for the day.

My point: Gianola made an immediate impact on KOIN's ratings, something we're NOT seeing with Drew Carney's jump to KGW.

Submitted by Anonymous Source (not verified) on Thu, 05/10/2007 - 8:30am.

Are we really comparing Gianola's popularity in 1998 with Drew Carney?
Is there a more relevant example of someone jumping to another station and having an immediate impact? You know, other than the most well-known anchor in Portland.

Submitted by Anonymous Source (not verified) on Thu, 05/10/2007 - 2:25pm.

That's why.

Submitted by Anonymous Source (not verified) on Thu, 05/10/2007 - 5:11pm.

But not real anchor money. Come on. Gianola is probably the highest paid person in Portland. He'd BETTER have an immediate impact! Everybody else gets a little time.

Submitted by Tv_Viewer on Thu, 05/10/2007 - 7:13pm.

Anonymous Source wrote:
That's why.

Am I missing something here: What you are saying is that Drew is making "anchor" money.

Submitted by Anonymous Source (not verified) on Fri, 05/11/2007 - 8:33am.

It's not likely that Drew's paid like an anchor.. but he's probably paid as well or better than the top veteran reporters in town. He's positively making more than most of the people he left behind at FOX12. I know 3 people who have left there in recent years and trust me they get most of their people cheap!

Submitted by Anonymous Source (not verified) on Mon, 05/07/2007 - 10:48pm.

will be remembered as the time when KGW jumped the shark, i.e, Fonzie jumping over the shark on water skis, and cousin Oliver becoming part of the Brady Bunch. It's when you know it's the beginning of the end.

Submitted by Anonymous Source (not verified) on Tue, 05/08/2007 - 8:06am.

You must work at KPTV. They still can't believe their ND screwed up Drew's contract and let him get away.

OK -- I only have the rolling ratings in front of me but year-to-year KGW is up at 6AM by 3 share points. KPTV is up 1 share point. The 2 are tied in share at 22. Sounds like a legitimate battle to me.. not the beginning or end of anything.

Submitted by Anonymous Source (not verified) on Tue, 05/08/2007 - 11:44am.

...with absolutely zero first hand knowledge of KPTV or Drew's contract situation. Believe me, KPTV moved on a looooong time ago, and we are all laughing at this crap now. You are right though, it's not the beginning of the end. KGW and KPTV will keep battling and battling. But the conventional wisdom of some on this site that Drew's departure was some sort of catastrophic event has so far been proven false.

Submitted by Anonymous Source (not verified) on Tue, 05/08/2007 - 2:24pm.

Who screwed up the Drew situation in the first place.
You moved on alright -- with a poor imitation.
Keep laughing though. That part is good to hear.

Submitted by Anonymous Source (not verified) on Tue, 05/08/2007 - 3:06pm.

If you moved on 'looooong' ago, why are you arguing about it on a blog?

Submitted by Myhousemf on Mon, 05/07/2007 - 10:59pm.

Did KPTV really think they would get a lot of tips for their "most wanted" thing on Monday? There sure were a lot of phones just sitting there.

I feel bad for the guys sitting there wasting their time waiting for the phone to ring.

Submitted by Anonymous Source (not verified) on Tue, 05/08/2007 - 3:23pm.

That must be KPTV's idea of community involvement. Hey, at least they don't try to fake it.. they know who they are.

Submitted by Anonymous Source (not verified) on Tue, 05/08/2007 - 12:19am.

I thought it was a telethon

Submitted by pdxexec50 on Tue, 05/08/2007 - 2:28pm.

When I watch Julia Radlick...I'm nude

Submitted by Anonymous Source (not verified) on Tue, 05/08/2007 - 10:30pm.

I love how last night's 11pm "Unit-8 Investigation" sweeps piece on KGW was ripped right out of the Portland Mercury.

Yea, that's some real digging you do over there Belo.

Submitted by Anonymous Source (not verified) on Wed, 05/09/2007 - 9:19am.

admit the same 100 sweeps stories go from station to station each book and year? For example, the Doing My Job segments on KPTV has been done at least twice in this market before. KGW has had a few that other stations have done recently too. Doesn't a consultant just keep a master list of all possible sweeps stories/stunts?

Submitted by Anonymous Source (not verified) on Wed, 05/09/2007 - 11:26am.

How we get the news:
1. Come into the office read the Oregonian and other local papers to find out what the news is
2. Go to prop drawer and take out an appropriate prop
3. Go to neighborhood and find neighbor to say "I'd never expect this to happen here - it's a tight-knit community"
4. Ready live shot (either from location or from the TV station parking lot).
5. Tease story with some variation of "Parents are worried about their kids or a local community is on edge"
6. Give report and throw back to anchors so they can tease "exclusive behind the scenes report" on a network show that leads into said newscast.

Submitted by Anonymous Source (not verified) on Thu, 05/10/2007 - 2:23am.

Apparently there wasn't enough crime going on in Portland last night so Fox12 broke into a house LIVE! I can't wait til' next sweeps when they show how to score drugs, cook meth and commit arson.

Jokes aside - the piece was pretty insightful and if it got a few more eyeballs to consider replacing their glass doors, all the better. Nice to know Allstate knows how to break into a house.

Submitted by Anonymous Source (not verified) on Fri, 05/11/2007 - 10:05am.

What is happening at KATU? Their ratings are dropping off horribly!
They are now a distant 3rd in the morning - down a bunch from last year and way behind the leaders. #3 at Noon. Koin is getting close to taking the #2 spot at 5PM. They're tied with Katie Couric at 6:30PM - down significantly from last May and they're #3 at 11PM.. probably soon to be #4 if FOX12 keeps coming on strong. The people over on Sandy Blvd can't be very happy with this disasterous effort. Are they TRYING to lose viewers?

Submitted by Anonymous Source (not verified) on Fri, 05/11/2007 - 2:15pm.

Don't know.. but their numbers dropped off significantly the day after the book began for ALL newscasts. Its' really strange. They were doing pretty good.. right until the book stared.

Submitted by Anonymous Source (not verified) on Fri, 05/11/2007 - 12:41pm.

...is the fact that Allstate probably paid to have their little vignette aired during a newscast. Did you see the Allstate t-shirts the pseudo-burglars were wearing the entire time.... like human billboards!
Believe me, KPTV is not above selling their newscasts to more than just advertisers during the commercial breaks. It's unethical, if not altogether illegal.

Submitted by Anonymous Source (not verified) on Fri, 05/11/2007 - 1:41pm.

and helping to make us #1! Allstate didn't pay by the way. Had they done so, we would have had to mention that or else risk a HUGE FCC fine. I like your line though.. "is the FACT that Allstate PROBABLY..." You must work at KATU.

Submitted by Anonymous Source (not verified) on Fri, 05/11/2007 - 3:17pm.

Does the sales department know they lost out on some money by the newsroom giving Allstate free promos? Either way, people will complain - damned if you got paid, damned if you didn't. I guess we'll have to go to the scoreboard . . . #1 at 5am, 6am, 7am, 8am & 10pm, #4 at 11pm, I guess you can't win them all, but 5 out of 6 ain't bad. Oh yeah, #1 at that important 4:30am time slot. Who starts at 4:30 next? (or will it be 4am?) 12 is up at 5am, everyone else is down from last May, everyone had better reset those alarmclocks!

Submitted by Anonymous Source (not verified) on Fri, 05/11/2007 - 3:52pm.

Here's where you damned if you -- damned if you don't.
If Allstate paid for that free publicity -- then the viewers should have been told. If Allstate didn't pay for the free advertising then someone with a Journalism degree over there at 12 (if anybody has one) should have realized that they shouldn't be pimping an insurance company with t-shirts during a news segment that clearly benefits Allstate. That isn't so hard to understand is it? I love FOX12ers. They love their ratings.. (and they should) but content and ethics aren't priorities over there.

Submitted by Anonymous Source (not verified) on Fri, 05/11/2007 - 3:47pm.

...and I you're correct-- I said FACT and PROBABLY in the same sentence... It's only appropriate when speculating on the suspect "pay-per-view" operation they run at KPTV. And as for watching--- Trust me--I would intentionally not have the tuner on 12 if I had a meter. Mark's weather would be the only reason I watch with a meter, so you would get credit for that 1/4-hour.

Submitted by Anonymous Source (not verified) on Fri, 05/11/2007 - 1:41pm.

I thought it was cute when they did the story of the woman (who wanted her face pixelated) and her mystery fibers they panned to a picture of the woman on the wall with her son (both faces pixelated). Flash from News 6! A lot of strippers are available on the take-out menu. Props to KOIN on the Salem Rodeo story though - didn't see it anywhere else.

Submitted by Anonymous Source (not verified) on Fri, 05/11/2007 - 1:42pm.

KPTV's 10 O'Clock newscast does not pimp out segments. Period. It's always something with you people, isn't it?

Submitted by Anonymous Source (not verified) on Fri, 05/11/2007 - 3:42pm.

... They pimp out a lot of things... and that's coming from someone who should know. That's all I can say.

Submitted by Myhousemf on Fri, 05/11/2007 - 6:47pm.

but what is "pimp out"?

Submitted by Anonymous Source (not verified) on Fri, 05/11/2007 - 8:20pm.

pimp out

To modify a car to make it look sweet ass. Also can be used in the same concept as riced out.

You're ride is pimped out to the hilt, holmes!

For other white people trying to sound black please go to www.urbandictionary.com

Submitted by pdxexec50 on Tue, 05/15/2007 - 1:46pm.

I'm not a journalist but I believe in truth and accuracy. I am NOT nude when I watch Julia Radlick. I'm sorry for exaggerating. I wear socks.

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