KPIX CBS 5 In SF Slashes Staff - Brittney Gilbert's Frank Appraisal

Submitted by ZehnKatzen on Wed, 04/02/2008 - 4:45pm.

Though this isn't about Oregon media, it does highlight something that we'll bet a lot of OMI's regular readers and occasional bloggers (me and me and hopefully you and you) wonder and think about from time to time.

Many of you may be aware of Brittney Gilbert. She rose to prominence as a local-level media-political 'bloglebrity" (if readers will excuse the portmanteau) in Nashville a few years back. From there she got into local television, came from Tennessee to California, and now works for KPIX, the CBS O&O in SF. The ID is "CBS 5", in accordance with the CBS Mandate.

Just posted on her blog (Sparkwood & 21) is her reactions and thoughts – along with some assorted commentary from others – about the recent slashing of KPIX's news staff by an amazing 14 postions.

Apparently revenues were expected to be much higher due to the political season. Amongst those cut loose were various names described as iconic in the SF TV newser scene, with literally decades of combined experience:

Quote:
Word of cuts left the newsroom in near solemn silence, which is a departure from the lively chatter that typically permeates the building. It was (and is) a day of mourning at CBS 5–for those who had to leave, for those whose dear friends are no longer their colleagues and for those who were put in the difficult position of making such hard decisions. Manny Ramos, Bill Schechner, Tony Russomano and John Lobertini are class acts and have brought 60+ years of top-notch journalism to the Bay Area. Their contributions cannot be overlooked. The outrage from SFGate readers is palpable (and suprisingly coherent for newspaper web comments, frankly). Many in the community are feeling a sense of loss today, and not just sadness for good newsmen who lost their jobs, but cynicism about what kind of news they’ll get going forward. These journalists have been a foundation of ace television reporting for decades. Their absence will be noticeable for a long time to come.

I thought is was worth sharing because this is the side of TV news that we who don't punch our clocks at 2, 6, 8, or 12 hear and/or suspect about but never see. Brittney's post is refreshingly and soberingly frank and honest about it all ... especially about what I see as a certain ironic regard for a situation in which deeply experienced newsers are being let go but a young blogger who was hired what seems a mere handful of months ago still has her job.

( topics: )
Submitted by Anonymous Source (not verified) on Thu, 04/03/2008 - 1:07pm.

that this is the other shoe to outsourcing? Instead of outsourcing jobs to emerging markets to cut costs, broadcasting is "outsourcing" jobs to younger and much cheaper employees.

Heavy salaries let go, replaced by baby bloggers.

And the bonus is that younger media hires have probably never even considered the concept of a fair, neutral, even-handed newscaster -- a generation of foxified broadcasters who think injecting their opinion and POV is primary goal in every story.

Submitted by Anonymous Source (not verified) on Thu, 04/03/2008 - 4:11pm.

Local news, even in big markets is facing really rough competition. I work in a small market and believe we'll be down to two news stations within five years. What's more, the two remaining will be humbler operations. I'm glad to have put in my 24 years while the going was relatively good. Sure, the pay didn't match what my college peers earned in other businesses but I had fun and never went hungry.

My advice if you're going to continue in this industry---learn to wake up early and do a morning show. That's where the growth is, sucky hours and all. If you're doing an 11 o'clock program exclusively don't make long term plans.

And, most importantly, don't expect your managers to blink when you say "It's a big pay raise or I'm leaving." You're probably a lot less critical to the organization now than you've ever been. You can walk before they make you run---or you can get control of your spending and your ego now. We're lucky to work in a truly exciting business. The business, unfortunately, is shrinking...

Submitted by TALPDX on Thu, 04/03/2008 - 5:29pm.

It seems that by any measure, CBS made the decision to fire seasoned journalists from its ranks based in part by age and I assume cost. Most on-air personalities trend younger and for a news gathering operation, this means cheaper. I’m sure this trend is reflected on the other side of the camera as well. In the case of at CBS 5 San Francisco, I’m familiar in part with the career of reporter Bill Schechner. Years ago on NBC, he co-anchored “Overnight”. It was a class program – extremely well written with highly respected storytellers at the helm. So clearly, given Bill Schechner’s reputation as a superb and highly literate reporter, it’s clear his ability to relay information to his viewers didn’t factor into the equation when firing him. I’m sure this is also the case in the others at CBS 5.

My hope is that television news doesn’t serve as an employment refuge for the young and inexpensive alone.

Submitted by ZehnKatzen on Fri, 04/04/2008 - 10:44am.

TALPDX wrote:
In the case of at CBS 5 San Francisco, I’m familiar in part with the career of reporter Bill Schechner. Years ago on NBC, he co-anchored “Overnight”. It was a class program – extremely well written with highly respected storytellers at the helm. So clearly, given Bill Schechner’s reputation as a superb and highly literate reporter, it’s clear his ability to relay information to his viewers didn’t factor into the equation when firing him.

ZOMG! I was wondering where I heard that name before! Back when I was still a young teenager I hit on NBC News Overnight, which still reigns as Wittiest. News. Program. Evar.

I learned that News can be witty and a little sarcastic and funny but still serious. Schechner was brilliant, the only problem he had was following the act of the legendary Lloyd Dobyns. And it's where I found out that My Kinda Girl was Linda Ellerbee (I had such the crush on her!).

About the next best thing after that was ABC World News Now, the Lisa McCree/Thalia Assuras/Aaron Brown days, before it got stale and predictable.

Samuel John Klein, a/k/a ZehnKatzen
samuel.klein@gmail.com or zehnkatzen@gmail.com
graphically involved at http://zehnkatzen.blogspot.com

Submitted by Anonymous Source (not verified) on Fri, 04/04/2008 - 11:03am.

WBBM-Chicago, a CBS O&O just whacked Diann Burns, the lead anchor saving themselves about $2M/yr. in the process. Among the 17 staffers cut, the lead sports dude out as well. Only one sales person gone.

From the Trib - General Manager Joe Ahern:

"We have to rethink how we do business," said Ahern, who hired Burns shortly after he arrived at Channel 2 in the hopes of turning around the station.

"The paradigms are changing in the way in which we do business. Our commitment is never going to change—to do news and programming and community service—but [it will be] in a different way. All our people are being asked to do more and face the challenges of the future. But that's the dynamics of the business and, frankly, most businesses."

whatever.

SCJ

Submitted by LynnS on Fri, 04/04/2008 - 11:47am.

All of the CBS O&Os have suffered pretty drastic and visible cuts, and they were definitely aimed at experienced and expensive in favor of young and cheap. Sad days.

-----
Lynn Siprelle * Fairy Blogmother

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