Ratings on Thanksgiving? Right!!!!

Submitted by Kaptnvideo on Thu, 11/24/2005 - 10:25am.

Ok, I know this is a sacred cow, and I shouldn't dream of treading here, but why in the world would a rating service include a four-day holiday in the rating period-- Don't they understand that there are huge variances from "normal" viewing patterns? Do they want to analyze the daylights out of 1/7th of the 28 day cycle to convince broadcasters that this is a truly representative sampling of viewer habbits? Are the TV stations really getting what they pay for?

Besides, our bosses are so worried that Thanksgiving ratings might shift the delicate balance in rankings, that every TV newsroom in the market, perhaps even around the country is geared up for Armageddon today, one of the slowest of the year for compelling content!

Just wondering.

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Submitted by Anonymous Source on Thu, 11/24/2005 - 1:27pm.

I know at least one station has dropped today and tomorrow from the book.

It'll be obvious by watching who's got their A team and who's got their B team anchoring today which ones are in and which ones are out.

Submitted by Anonymous Source on Sun, 11/27/2005 - 8:33am.

I was wondering, how was the Lady Pilots first outing on the local tube?

Would be good to hear how they performed against the typical Friday lineups in the area and if Portland may actually have found a niche no one else in the country can claim. That ladies soccer can actually outdo many of the networks.

Submitted by Anonymous Source on Mon, 11/28/2005 - 10:59am.

One explanation I heard is that Nielsen can't account for the daylight savings time switch in October - and so, ratings start later and T-day stays in.

If true, this rises beneath contempt.

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